A unique, daring and accessible British brand with a healthy attitude, whose cutting edge design and innovative approach set a standard which others can only follow.
We only ask for your cooperation in our neighbourhood watch for innovative, challenging fashion enabling community spirit.
The house of Red or Dead offers creative and superior design across many product categories. We’re about being cheeky, savvy and sociable and we love a good house party.
Our brand fans... are not an age but a mindset - our parents had to conform and trade in their leathers and motorcycles for comfy sweaters and a sensible family saloon our patients do not. Our youthful ability to challenge the accepted norm and our willingness to experiment with our appearance.
We strive to… change - our relationship with our brand fans both in and out the house.
House rules NEVER to be broken:
We will not sell product that we are not proud of.
We will not copy designs.
We will not jump into bed with any Tom, Dick or Harry.
We will not offer substandard products.
We will not drink alcohol or take illicit substances at any House parties.
We will not forget to brush our teeth in the morning.
